Frenchman Jean Masini, who played the moon resident, became a huge star in his native country. The strapline for the advert was 'Show someone they're loved this Christmas' and it cost a rumoured £7million to film. Each night, the schoolgirl watched the lonely old man through her telescope as Aurora sang a cover of the Oasis track Half The World Away.ĭesperate to get the man's attention, the little girl eventually sends him a special delivery of a telescope with a handy air balloon so he can see earth for the first time. One of the most memorable of all the John Lewis ads, Man On The Moon saw a little girl communicating with a man living on the moon.